Archive | October, 2010

Do awards really matter?

9 Oct

Over the last few weeks, the communications team that I am a part of have been shortlisted for seven national awards (see below for detail). We have been recognised as a team and also as individuals – exciting times. But, do awards really matter? Or do they just give us an opportunity to turn into big show-offs?

For me it’s simple; awards matter. And here’s why:

  1. We are all busy people and move from task to task in quick succession. Sometimes, it’s nice to stop, take a breath and give ourselves a pat on the back.
  2. It’s great for team morale. A little bit of acknowledgement goes a long way.
  3. In an ideal world communications would sit on the top table in our organisations, but, in reality this is often not the case. An award not only raises your profile externally, it raises your profile internally and sends a message to senior management that you’re doing something right.
  4. There’s nothing wrong with a bit of competition. Being shortlisted but just missing out on an award can give us that extra little push we need to really do something award-winning.
  5. And finally, it gives us an opportunity to turn into a big show-off. Sometimes that’s ok.

And just to demonstrate point five above, the awards we have been shortlisted for are:

CIPR Local Public Service Awards 2010

  • Digital Excellence – Tweeting for Monmouthshire
  • Crisis Communications Excellence – Winter Wonderland
  • Young Communicator of the Year – Jessica Burns (me!)
  • Young Communicator of the Year – Helen Reynolds

Full shortlist

Some Comms Awards 2010

  • Best Use of Twitter – Tweeting for Monmouthshire
  • Public Sector – Engaging Monmouthshire with Tweets
  • Best In-house Team – Monmouthshire County Council

Full shortlist